Fig. 4
![Fig. 4](http://media.springernature.com/full/springer-static/image/art%3A10.1186%2Fs42162-018-0062-y/MediaObjects/42162_2018_62_Fig4_HTML.png)
Diversity in the criticality. Social value with regards to the diversity of criticality, for very low values of β-diversity all buyers approximate neutral attitude towards uncertainty in the delivery. For higher values of β-diversity buyers have increasingly varying criticality